![Regent Street, London, UK. Shoppers are seen walking past a large SALE sign in H&M window display on London Regent Street as the winter sales begin. Credit: SOPA Images Limited/Alamy Live News Regent Street, London, UK. Shoppers are seen walking past a large SALE sign in H&M window display on London Regent Street as the winter sales begin. Credit: SOPA Images Limited/Alamy Live News](https://c8.alamy.com/comp/R9AMWH/regent-street-london-uk-shoppers-are-seen-walking-past-a-large-sale-sign-in-hm-window-display-on-london-regent-street-as-the-winter-sales-begin-credit-sopa-images-limitedalamy-live-news-R9AMWH.jpg)
Regent Street, London, UK. Shoppers are seen walking past a large SALE sign in H&M window display on London Regent Street as the winter sales begin. Credit: SOPA Images Limited/Alamy Live News
![Shoppers walk past an advertisement for a H&M sale outside a store on Oxford Street in London, Britain December 17, 2018. REUTERS/Simon Dawson Stock Photo - Alamy Shoppers walk past an advertisement for a H&M sale outside a store on Oxford Street in London, Britain December 17, 2018. REUTERS/Simon Dawson Stock Photo - Alamy](https://c8.alamy.com/comp/2CPXK4B/shoppers-walk-past-an-advertisement-for-a-hm-sale-outside-a-store-on-oxford-street-in-london-britain-december-17-2018-reuterssimon-dawson-2CPXK4B.jpg)
Shoppers walk past an advertisement for a H&M sale outside a store on Oxford Street in London, Britain December 17, 2018. REUTERS/Simon Dawson Stock Photo - Alamy
![A sale poster outside H&M, Kings Mall Shopping Centre, Hammersmith, King Street, London, W8 Stock Photo - Alamy A sale poster outside H&M, Kings Mall Shopping Centre, Hammersmith, King Street, London, W8 Stock Photo - Alamy](https://c8.alamy.com/comp/P73JBY/a-sale-poster-outside-hm-kings-mall-shopping-centre-hammersmith-king-street-london-w8-P73JBY.jpg)
A sale poster outside H&M, Kings Mall Shopping Centre, Hammersmith, King Street, London, W8 Stock Photo - Alamy
![Shoppers are seen walking past H&M window display with a large SALE sign. Last minute Christmas shoppers take advantage of pre-Christmas bargains at Oxford Street in London. Fewer shoppers have been reported Shoppers are seen walking past H&M window display with a large SALE sign. Last minute Christmas shoppers take advantage of pre-Christmas bargains at Oxford Street in London. Fewer shoppers have been reported](https://c8.alamy.com/comp/R9GDK6/shoppers-are-seen-walking-past-hm-window-display-with-a-large-sale-sign-last-minute-christmas-shoppers-take-advantage-of-pre-christmas-bargains-at-oxford-street-in-london-fewer-shoppers-have-been-reported-shopping-in-britains-high-streets-as-online-sales-increase-R9GDK6.jpg)
Shoppers are seen walking past H&M window display with a large SALE sign. Last minute Christmas shoppers take advantage of pre-Christmas bargains at Oxford Street in London. Fewer shoppers have been reported
![Ikea and H&M launch 'ideas factory' for local designers and creatives in London | Retail industry | The Guardian Ikea and H&M launch 'ideas factory' for local designers and creatives in London | Retail industry | The Guardian](https://i.guim.co.uk/img/media/aaf9f0c4373c8b96ef18db1e713b48a3d34e0aec/0_74_3500_2100/master/3500.jpg?width=1200&height=900&quality=85&auto=format&fit=crop&s=9bbd3793c868a1157e62f3496f20930f)
Ikea and H&M launch 'ideas factory' for local designers and creatives in London | Retail industry | The Guardian
![Shoppers walk past an advertisement for a H&M sale outside a store on Oxford Street in London, Britain December 17, 2018. REUTERS/Simon Dawson Stock Photo - Alamy Shoppers walk past an advertisement for a H&M sale outside a store on Oxford Street in London, Britain December 17, 2018. REUTERS/Simon Dawson Stock Photo - Alamy](https://c8.alamy.com/comp/2CRNB0P/shoppers-walk-past-an-advertisement-for-a-hm-sale-outside-a-store-on-oxford-street-in-london-britain-december-17-2018-reuterssimon-dawson-2CRNB0P.jpg)
Shoppers walk past an advertisement for a H&M sale outside a store on Oxford Street in London, Britain December 17, 2018. REUTERS/Simon Dawson Stock Photo - Alamy
![A woman is seen walking past a large SALE sign at H&M store while holding a H&M shopping bag on London' Oxford Street. Last minute Christmas shoppers take advantage of pre-Christmas bargains A woman is seen walking past a large SALE sign at H&M store while holding a H&M shopping bag on London' Oxford Street. Last minute Christmas shoppers take advantage of pre-Christmas bargains](https://c8.alamy.com/comp/R9GDJT/a-woman-is-seen-walking-past-a-large-sale-sign-at-hm-store-while-holding-a-hm-shopping-bag-on-london-oxford-street-last-minute-christmas-shoppers-take-advantage-of-pre-christmas-bargains-at-oxford-street-in-london-fewer-shoppers-have-been-reported-shopping-in-britains-high-streets-as-online-sales-increase-R9GDJT.jpg)